What is a WhatsApp Bot?

A WhatsApp bot provides customers with a real-time automated conversational experience directly on the messaging app, using WhatsApp Business API integration. Chatbots on WhatsApp can be rule-based (composed of decision-tree-type interactions offering more structured experience) or NLP-based (using natural language processing for more or a more human conversational effect). The major advantages of a WhatsApp chatbot include:

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